I recently spent two days in Las Vegas. It was a fun trip with my wife. We flew in on a Friday and were home by Monday morning. The story in between is for another time, but I learned something very interesting in my two days there.
I used Snapchat to capture all the memories of our trip. I grabbed shots of us at dinner. I took a video of us dancing. And, of course the countless selfies proclaiming, “I’m in Vegas, and you are not!” Upon sharing with friends and family, I was intrigued by their reactions to my Vegas Snapchat “story.” They were so engaged! With just a few taps of my finger I put together a short story that was interesting, inviting, alluring, creative, beautiful, educational (ok, maybe not in Vegas)…you name it.