InSync Insights | Expert Strategies for Virtual & Hybrid Learning

Why a Culture of Upskilling Is Key to Career Growth | InSync Insights

Written by Jennifer Hofmann | Jul 7, 2025 12:00:00 PM

 

Training doesn’t build culture. People do.

Here’s the problem: many organizations treat upskilling like a task to check off—build a course, run a session, and call it done. But you already know better. Learning that sticks—the kind that actually supports performance and growth—only happens when it’s woven into how we work, lead, and show up every day.

This disconnect is costing us. Most hybrid teams still haven’t received job-specific training. Meanwhile, 71% of executives say that skill gaps are actively threatening business performance (Skillsoft C-Suite Report, 2025).

So what does it actually take to build a true culture of continuous learning?

If development is reactive, sporadic, or siloed, it won’t stick. It won’t scale. And it won’t prepare your people for what comes next.

Key Takeaways:

  • Culture—not content—is what makes upskilling stick
  • Upskilling must be modeled by L&D, not just delivered
  • Engagement isn’t optional; it’s how learning cultures thrive
  • Development without strategy leads to turnover, not growth

 

What Is an Upskilling Culture—and Why Don’t More Organizations Have One?

An upskilling culture goes beyond providing training resources. It reflects a shared belief that learning is central to business success—a core part of how your people grow, collaborate, and contribute. In short, it becomes a career development strategy baked into your everyday practices.

When upskilling becomes part of the organizational DNA, it shows up everywhere: in onboarding, 1:1s, project debriefs, and promotion planning. It becomes part of how work gets done—and part of how you ensure workforce readiness.

So why is this still so rare?

Because for most organizations, learning is reactive. It shows up when a problem arises or a compliance box needs to be checked. And often, the learning team is left under-resourced, without a seat at the strategy table.

You’ve probably seen it before—everyone’s talking about career growth, but when it’s time to prioritize development, there’s no time, no budget, and no plan. Just a stack of eLearning and a vague hope that something will stick.

It's more critical than you think: Only 1 in 5 hybrid workers has received job-specific training (Gallup, 2024).

We can do better—but it starts with how we model learning inside our own teams.

 Read: "Upskilling & Reskilling in the Era of Hybrid Work"

 

It Starts from Within: Model the Culture Internally

If You Don’t Train Your L&D Team, Who Will?

The truth? Learning and development teams are often the last to benefit from the kind of structured, intentional growth experiences they deliver to everyone else.

When development becomes something we give others—but not ourselves—we send a subtle message that upskilling isn’t for us. This undermines the culture we’re trying to build.

Let’s flip that.

Start by prioritizing internal development within your L&D function. When your facilitators, designers, and producers are equipped with current skills and frameworks, they become ambassadors for a vibrant culture of learning across the organization.

This is more than “practice what you preach.” It’s about modeling the culture you want others to adopt.

“We train everyone else, but not ourselves.” Sound familiar?

Lead by example with the Virtual Learning Expert Certification—a full-skills program built for modern L&D teams.



 

Make Learning Ongoing, Not One-and-Done

Create a Rhythm of Development

A culture of continuous learning isn’t built through one-off programs. It grows when development becomes a habit—something teams expect, value, and build time for.

You don’t need a massive program to make this work. Try:

  • Monthly skill labs or team learning circles
  • Peer-led demos and knowledge shares
  • Rotating facilitation or design challenges
  • Microlearning tied to real project work (At InSync, many of us get together on a Friday to exchange ideas and tips that will enhance our virtual learning practice. We keep these sessions informal and discussion-based to ensure we continue learning from each other)

What Matters is Consistency

Learning needs to evolve as quickly as the work does. Building that rhythm means your people never stop growing their skills and knowledge—and applying them in ways that drive performance.

Encourage Peer-Led Learning

Not all development needs to be top-down. In fact, some of the most effective cultural change comes when peers drive it themselves.

Create Opportunities for Shared Ownership:

  • Encourage employees to present what they’re learning
  • Make time during team meetings for idea swaps
  • Normalize asking for help and coaching

Read: "Promoting Learning Culture in Remote Teams"

Here’s an example from our own work: InSync hosts month-long learning campaigns inside our Community of Practice, the InSync Learning Exchange. Each campaign is designed to teach a skill, reinforce it through guided practice, and offer performance support tools that learners can use long-term.

These campaigns blend continuous learning in the workplace with structured professional development. It’s not just a course—it’s an experience. And it's how we walk our talk when it comes to building sustainable learning habits.

 

Design for Engagement, Not Just Delivery

Use the InQuire Engagement Framework

You can’t build a learning culture on disengaged learners. When upskilling is boring, passive, or irrelevant, it turns into noise.

The InQuire Engagement Frameworkaddresses that.

This proprietary model focuses on three critical areas of engagement:

  • Intellectual (am I challenged?)
  • Emotional (do I care?)
  • Environmental (am I supported?)

Designing with these dimensions in mind makes learning feel personal, relevant, and motivating. That’s how culture takes root.


 

Make Learning Culture a Strategic Priority

Align Upskilling to Business Goals

When learning is disconnected from strategy, it becomes a cost center. When it’s aligned with business goals and workforce planning, it becomes a driver of readiness and retention.

Upskilling is most effective when:

  • It’s tied to competencies and role expectations
  • It maps to career paths or growth opportunities
  • It’s part of performance and promotion discussions

 

No clear path = no reason to stay

Don’t just offer learning opportunities. Show people how those experiences support their professional development and move them forward.

Build the Roadmap, Don’t Wait for One

Your senior leaders may want a learning culture—but they don’t always know how to start.

This is your opportunity.

Build the roadmap. Start small. Show progress.

Want help aligning your upskilling efforts to real business outcomes?
Talk to InSync about strategic consulting or custom hybrid learning solutions.

 

Make Development More Than a Promise

It’s not enough to say development matters. You need to show it—through daily practice, internal modeling, and engagement that goes beyond the screen.

A strong upskilling culture doesn’t just close skill gaps. It creates the kind of workplace where people want to grow—and stay.

Ready to build a culture where upskilling isn’t an initiative—it’s how you work?
Explore InSync’s certification programs and hybrid learning workshops